The WWW
has moved the presentation of information from textural
to graphical, and pages must now have strong graphical images
so that the can attract the user to read the textural information.
Thus a good skill is to be able to design a poster, which
can be included as part of a WWW page, or used as a poster
in marketing information. The following is a simple graphic
I have designed for courses in a School of Computing. The
key elements of this graphic are:
A key element of the poster (and graphic) is how well
it scales into a larger and a smaller format, so lets
scale the image down, and see if it is still usable:
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200-pixel width
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150-pixel width
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As you can see it still scales well, even down at 150
pixels. This will allow the graphic to be easily integrated
into other WWW pages.
We can enhance it again by making it slightly darker
to give:
or we could make it more red with:
or more yellow:
Unfortunately the increased amount of yellow, fails,
as the text colour does not constrast with the background,
as much as it did with a darker background. An enhancement
is to use a bit more cyan:
Which one do you prefer? Well I like the cyan-enhanced
one. Here's another of my designs:
As you can see this has a cooler feel, as it uses blues
and grays.
